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SEO Account Director - FMCG Brand

SEO Account Director - FMCG Brand

  • Location

    London

  • Sector:

    Digital Marketing

  • Job type:

    Permanent

  • Salary:

    Competitive

  • Contact:

    Tim Dent

  • Contact email:

    digitalperformance@creativepersonnel.co.uk

  • Phone:

    0203 216 2563

  • Job ref:

    TD5786915786153

  • Published:

    over 1 year ago

  • Duration:

    n/a

  • Expiry date:

    2019-08-26

  • Startdate:

    2019-07-22

  • Client:

    #

A role exists within the Global SEO team to support a growing team, covering primarily SEO. As an SEO Director you will play a pivotal role in day to day ownership of client engagements, SEO process and management of client deliverables. Directors will also be required to support the growth of the offering and management of Account Managers in the team.

Principal accountabilities:
  • Review the owned media strategy and scope the deliverables necessary to meet the business objective
  • Develop the implementation roadmap and agree with client and internal client teams
  • Integrate to ensure deliverables support paid amplification
  • Setup benchmarks and articulate purpose and KPIs with the client
  • Manage the execution of the deliverables globally or through the Regional hubs
  • Work with internal client leadership teams to understand the client’s brand audience and creative assets
  • Work with the client to understand the digital asset priority and content plans
  • Work to understand the channel mix and integrate with paid amplification methods
  • Oversee and manage tasks of account managers within the team
  • Proactively support senior members of the team with new business
  • Attend client meetings, provide outstanding levels of client service to all team clients in a proactive manner
  • Ensure you hit deadlines and manage clients work flows and tasks for all search related work
  • Provide dedicated support to Account Manager’s career progression
Key skills & knowledge:
  • Demonstrated experience in SEO and Asset Optimisation
  • Demonstrated experience in team management
  • Demonstrated career management of account managers (minimum of 2 people)
  • Preferred understanding of site analytics and tracking requirements
  • Expert knowledge of on and off-page optimisation across owned platforms (websites, Youtube, video and social media)
  • Integration of SEO with Paid media and Social activity
  • Strong project management and organisational skills
  • Client relationship skills – including experienced presentation skills
  • Effective and efficient working style
  • Language skills desired


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