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International Performance Director - Luxury

International Performance Director - Luxury

  • Location


  • Sector:


  • Job type:


  • Salary:

    £50000 - £60000 per annum

  • Contact:

    Tim Dent

  • Contact email:


  • Phone:

    0203 216 2563

  • Job ref:


  • Published:

    almost 2 years ago

  • Duration:


  • Expiry date:


  • Startdate:


  • Client:


The role will focus on servicing one of the  biggest luxury watch brands across the globe, leading the strategy, implementation and optimisation of multi-market performance campaigns from the London hub. In addition to the normal biddable day to day the role offers the fantastic opportunity of looking at media holistically on a global scale and handling not only media activation but acting as an advisor on the brands’ strategic long-term marketing plans and driving the digital evolution of the brand.

This unique role as the International Performance Director is based in London and will require regular international travel (monthly/quarterly) for key strategic meetings and regular contact with local market clients. The ideal candidate with have significant Paid Search and Paid Social expertise both technical and strategic as well as a strong grounding on how this media fits into the overall digital ecosphere, specifically how Programmatic works with these channels to form an audience led approach to planning.

  • Leadership of client communication with the support of client partners across the account.
  • Leading digital performance strategy and overseeing implementation across search and social, whilst having a view on their display and programmatic offering
  • Primary lead on activation optimisation strategy and tactics
  • Direct people management of an Activation Managers, indirect management of 2x Activation Executives
  • Development of direct report to become self-sufficient in delivery of campaign implementation and optimisations.
  • Setting an annual performance strategy and goals that drive client’s business performance
  • Lead (with Partner) on the performance forecasting and delivery across all media, with focus on meeting client KPIs and performance targets
  • Collaborative lead (with partner) on the monitoring and review of resourcing required within all areas of media activation – including resource hiring when applicable
  • Collaborative lead (with partner) on client reviews of all activation – BAU, campaign specific and channel planning
The candidate:
  • Experience in digital media, ideally from an agency side background (client side or a mix will also be considered)
  • Experience managing search, social and/or display from both a technical and strategic POV.
  • Experience in audience led planning
  • People management experience of managing a team
  • Strong leadership skills and ability to manage upwards and downwards
  • Experience leading clients within digital
  • Strong organisational and communication skills
  • A drive to remain at the cutting edge of digital media and progress both the client’s business and the agency skill through their work.


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