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Paid Social - Facebook - User Acquisition Manager

Paid Social - Facebook - User Acquisition Manager

  • Location

    London

  • Sector:

    Digital Marketing, Content & Social Media

  • Job type:

    Permanent

  • Salary:

    £45000 - £65000 per annum, Benefits: negotiable - dependant on experience

  • Contact:

    Mina Machacek

  • Contact email:

    mmachacek@creativepersonnel.co.uk

  • Phone:

    0207 929 2999

  • Job ref:

    MM/0480334

  • Published:

    about 1 year ago

  • Duration:

    n/a

  • Expiry date:

    2020-04-17

  • Startdate:

    2019-12-05

  • Client:

    #

  • Consultant:

    #

As a Senior User Acquisition Manager you will take the lead in managing and delivering Facebook and Paid Social campaigns. The role will carry out the following the following duties.

Roles & Responsibilities
  • Work closely with product teams, senior stakeholders, and Facebook account managers
  • Lead user acquisition strategy and performance-based media buying on Facebook
  • Conduct thorough, creative analysis (CTR, CVR, etc.) and cooperate with the in-house design team on new concepts
  • Assist in forecasting and management of a multimillion-dollar budget
  • Carry out in-depth optimization of Facebook ads to hit target KPIs (LTV, ROI, etc.)
  • Identify and develop new campaign/platform opportunities to drive increased performance over time
  • Stay ahead of industry best practices and competitor trends
What you need?
  • Solid show of experience with managing Facebook campaigns directly and via 3rd party tools
  • Demonstrable experience in mobile user acquisition and KPI-driven analysis at scale
  • Experience launching new games/apps and maintaining multiple live products at scale
  • Expert with Excel functions (V-lookup and Pivot Tables)
  • Extremely organized and high level of attention to detail
  • Analytical and metric-driven
Ideal Skills
  • Experience with running Google AdWords campaigns
  • Experience with running Apple Search, Snapchat or Twitter campaigns
  • SQL knowledge preferred
The best benefits on offer:-
  • Highly competitive salary
  • Private medical care
  • Being well fed
  • Relocation assistance for those moving to the UK
  • 28 days paid holiday as standard but more on offer if required
  • Life insurance and a favourable pension scheme
  • Healthcare
  • Wellbeing classes


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