Digital Acquisition Manager – SEO/PPC/Analytics
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Location
London
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Sector:
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Job type:
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Salary:
£35000 - £50000 per annum
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Contact:
Steve Lee
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Contact email:
digitalperformance@creativepersonnel.co.uk
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Phone:
0203 216 2567
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Job ref:
SL4178480420
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Published:
about 2 years ago
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Duration:
n/a
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Expiry date:
2020-04-28
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Startdate:
2020-06-05
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Client:
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The ideal candidate will be highly organised and able to manage their own workload. They will have a restless curiosity and be driven by numbers and data. You will also have an entrepreneurial flair and be comfortable assisting with proposals and new business pitches.
The role:
-Management and optimisation of multi-channel campaigns (SEO, PPC, Social. Analytics)
-Devising short and long-term digital organic/paid strategies
-Develop ongoing performance reports
-Ensure correct configuration of tracking and goals/conversions
-Use of Google Analytics & Google Tag Manager (from initial set-up to ongoing maintenance)
-Always be seeking out new and effective ideas for driving business growth
-Keep up to date with the latest advances in the industry and identify new opportunities
Skills:
-Google AdWords certified
-Strong experience of running successful PPC and paid social campaigns
-Strong experience devising and implementing both technical and content SEO campaigns
-Strong understanding of keyword research and implementation
-Experience with creating and executing email campaigns as well as delivery reports
-Experience with website migration and website hosting platforms
-Knowledge of front-end website technology (HTML, JavaScript, CSS, php) a bonus
-Advanced digital analytics experience (Google Analytics/Google Tag Manager/social media analytics)
-Advanced experience with Microsoft excel, as well as online tools such as SEO Moz)
-Proven digital marketing experience in a B2B environment
-Strong knowledge of A/B testing
-Exceptional attention to detail
-Highly numerate and analytically minded
-A team player with excellent communication skills
-Must be able to take the initiative and get things done
-Passionate about digital advertising and technology
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