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Senior Paid Media Manager - Digital Agency

  • Location

    London

  • Sector:

    Digital Marketing , PPC

  • Job type:

    Permanent

  • Salary:

    £40000 - £45000 per annum

  • Client:

    Creative Personnel

  • Contact:

    Tim Dent

My client is an award winning digital agency, with over 15 years' experience in delivering for a whole host of brands. As an agency, they are keen to recruit strong paid marketers to continue their growth.

They are looking to hire 2 people to start immediately.

KEY RESPONSIBILITIES:

  • Develop excellent relationships with the clients, through developing an in-depth understanding of their businesses, challenges they face, and spotting future opportunities
  • Work with clients to set KPIs for the media services and ensure the account team is delivering against these goals and contractual requirements
  • Plan, attend and lead client meetings
  • Lead the planning and implementation of Paid Search, Display and Social campaigns, depending on the clients’ needs and objectives
  • Provide data-driven strategic input to the Media team and other agency units working on the account, based on the current campaign performance, website analytics, market conditions and the competitive environment
  • Coordinate teams and colleagues that are servicing the client to ensure timely delivery of high-quality output in line with the contractual scope
  • Foresee, plan and deliver on opportunities of cross-selling and upselling to increase the revenue flow from the existing clients, while improving the client’s returns and digital experience
  • Maintain a strong control over the resourcing and profitability of the accounts at all times, being responsible for ensuring the client is not only retained but retained profitably

KEY SKILLS:

 

  • Previous track record with client management, paid media management (both hands-on management, implementation and strategy) and managing / coordinating junior media resources
  • A passion for Paid Media, with especially excellent skills on PPC both in terms of hands-on implementation and execution, as well as strategy
  • Excellent skills on Google Analytics both in terms of implementation review and performance analysis with executable insights for performance growth
  • Experience with the ad serving and trafficking tools (e.g. DoubleClick Campaign Manager or Adform)
  • Excellent organisational, project management and problem solving skills
  • High level of proficiency in MS Office
  • Experience with Data Visualization tools (e.g. Google Data Studio, Tableau or TIBCO Spotfire etc.)
  • A love of uncovering trends in data and analysis
  • Self-motivated and able to work under own initiative
  • Confident and articulate presenter, with the ability to present to senior clients and internal agency teams
  • Strong strategic thinker who can act as a ‘Trusted Advisor’ to senior clients
  • Commercially astute with solid budget management experience
  • Has a great attention to detail

 


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