A role exists within a growing Paid Social specialist team, looking for an experience Paid Social Account Manager who will play an instrumental role in further developing the offering by taking ownership of the ongoing client engagement, managing a team of Paid Social SEs and AEs and support the Account Director to implement the strategic vision of the account and team. In this role, you will also work closely with other sister agencies in the network, creative agencies, data teams, PR etc.

The candidate will report into the Paid Social Account Director. Working within the Paid Social team, they will be integral to achieving client goals, and the development and optimization of Paid Social activity as part of integrated multi-channel campaigns. The ideal candidate will be expected to use their own initiative to manage Facebook/Instagram, Twitter, Google, YouTube and Linkedin campaigns.

Key skills & knowledge:

Exceptional hands on Paid Social experience and comprehensive knowledge of best practice
Experience supporting, developing, and mentoring junior team members
Experience managing Brand and DR campaigns, optimising accounts to achieve performance targets
An expert in developing and implementing audience strategies to optimise Paid Social campaigns
Experienced in applying bid rules, buying methods and automation to optimise and complement campaign management tasks
Proficient in using advance features available within the native and 3rd party Paid Social platforms (Facebook, Twitter, Snapchat, Linkedin, etc.) and tracking platforms like GA, DoubleClick and Adobe Analytics
Able to clearly articulate the rationale for proposed campaign tactics (channels, budget, audience, formats etc.) and present these back internally and to clients
Aware of how Paid Social can integrate with other digital and offline channels
Able to devise a testing approach/roadmap delivering statistically significant results and insights
Experience working with client leadership, developing day to day client relationships
Analytically minded with very good attention to detail, able to identify trends in large data sets

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Paid Social Account Manager - Media