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Senior Paid Media Account Executive

Senior Paid Media Account Executive

This position requires a technical & commercially minded person to drive day to day strategy across a Global Client’s paid search business.  Overseeing strategic enhancements and ensuring local markets are executing it correctly, whilst simultaneously delivering immaculate client service are what defines a successful person in this role.

Duties include:

  • Developing local market paid search strategies
  • Demonstrating a strong understanding of the client’s products, competition, industry and marketing objectives; and being able to translate them into search strategies
  • Overseeing budgeting processes, creation of projections and allocations with internal account teams
  • Creating playbooks and instruction guides for local markets to follow to assist in explaining the company’s approach.
  • Reviewing paid search accounts to provide suggestions and highlighting opportunities to local markets to help improve performance and pacing vs monthly targets and KPIs.
  • Local market analysis
  • Daily client engagement
  • Providing insights to clients via presentations
  • Process engineering
  • Apply and improve on best practices

Role requirements:

  • Minimum 1-2 years Paid Search related experience
  • Strong analytical and problem solving skills
  • Curious by nature
  • Interest in digital media, with experience in Paid Social desirable
  • Confident communicator
  • Demonstrable project management skills
  • Self awareness
  • Keen attention to detail and an analytical approach to achieving objectives
  • Experience managing shopping activity on Google and Microsoft advertising.

Experience in using tools as DoubleClick & Google Analytics

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