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International Digital Manager - Entertainment Account

International Digital Manager - Entertainment Account

  • Location

    Greater London

  • Sector:

    Digital Marketing, Media Planning & Buying

  • Job type:

    Permanent

  • Salary:

    Competitive

  • Contact:

    Tim Dent

  • Contact email:

    digital@creativepersonnel.co.uk

  • Phone:

    0203 216 2563

  • Job ref:

    TD346846893441

  • Published:

    6 months ago

  • Expiry date:

    2021-08-09

  • Startdate:

    2021-07-12

  • Client:

    #

We’re looking for a Digital Manager to work on a huge entertainment brand. You will be responsible for the planning, buying and optimising of pan-regional campaigns, client relationship maintenance, account coordination and digital strategy support for this major client.

The Role Responsibilities:
  • Manage the central planning, buying & execution of all digital partnerships and managed-buy campaigns across multiple territories (with a large focus on media owner and multi-market partnership buys)
  • Managing the overall success of campaigns alongside media owners and internal teams against predefined targets
  • Build and deliver regular detailed reports on the performance of campaigns, be able to identify insights from large data sets & provide recommendations to ensure the positive evolution of campaign performance is incorporated into new plans
  • Own the day to day client relationship, manage communications & work closely with wider divisions/local markets to ensure digital deliverables are met
  • Support Digital Director in driving digital strategy into local markets during campaign planning and review local market media plans to ensure plans are aligned with the central strategy
  • Liaise with other teams internally and externally to collate details of planning and implementation and identify strategic alignments
  • Compile research and insights for communications strategy on forthcoming campaigns
  • Gain a strong understanding and level of expertise with the full range of media research tools to identify audience opportunities
  • Actively manage & coordinate the numerous briefs and plans across the team, ensuring accuracy of deliverables within specific timelines
  • Demonstrate strong leadership skills, creating an effective/collaborative team where people are engaged and feel valued
  • Take the lead on various projects, delegate & clearly outline requirements
  • Ensure all aspects of the digital plans including social, search, display and VOD are interrogated thoroughly
Experience Required:
  • Proven experience working in Online/Digital advertising preferably on a multi-market basis
  • Experienced using Facebook Ads Manager & Google AdWords to run social campaigns is a plus
  • Confident and professional with strong management/communication skills
  • Proficient in the management & training of junior team members
  • Good attention to detail and an ability to interrogate data
  • Strong understanding of the role and targeting capabilities of different channels including Social, YouTube & Display
  • Knowledge of media insight tools such as TGI, ComScore, Hitwise etc.
  • Good organisational skills, pro-active and inquisitive – with a passion to learn


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