A fantastic role is available to work with an international media agency; the role is to work on one of the premier accounts, which is a huge name in gaming. As a Performance Account Manager, who will liaise with different global regional teams to ensure best practise is delivered for this key client. You will work closely with Executives and Directors in a closely knit team.

This role includes the following:

Performance Marketing

From a performance/digital activation background
Support local/regional teams with development, refinement, and evaluation of ecommerce campaigns - writing briefs, setting KPIS, feeding back on agency plans, evaluating results
Support data acquisition, strategy, and implementation

Ecommerce excellence

Supporting local teams in understanding the challenges/barriers to drive effective ecommerce campaigns in their market
Implement and feedback on the work of the Ecommerce Specialist on the bench to local markets

Digital measurement and deployment

Support bench in understanding local market requirements for digital evaluation of campaigns. Support adoption of incrementality framework.
Support bench (team of digital experts) in facilitating pilots, rollout and localising guidance. Build knowledge and understanding of methodology.
Help local markets set effective KPIs for all campaigns and accurately measure and understand media performance using the KPI framework (and vs benchmarks)
Support the rollout of global digital performance playbooks to ensure best practice standards across regions
Build effective and highly credible working relationships with regional teams on central S&S client
Assist with the rollout of the Digital roadmap
Proactively support the Team Leadership on various internal digital topics and thereby creating any working documents if needed

Skills, Behaviours and experience required:

Digital channel generalist, with past experience in activation
Experience in working with martech tools such as DMP, etc if not with the tools but at least should be able to sketch the usability of these tools.
Willingness to learn new tools, frameworks and channels
Have gravitas and credibility to influence your client

This role has a competitive salary and is hybrid working (2 days per week in the office).

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Global Performance Manager - Gaming

Global Performance Manager - Gaming