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Head of PPC - Boutique Digital Agency

  • Location

    Greater London

  • Sector:

    Digital Marketing, PPC

  • Job type:

    Permanent

  • Salary:

    £50000 - £60000 per annum

  • Client:

    Creative Personnel

  • Contact:

    Tim Dent

Digital agency in central London, looking to replace current Head of PPC, working across European markets with some great clients and brilliant European team of specialists. Agency are moving in the right direction and looking to grow.

Full-Time Position - Hybrid working with 3 days per week in Central London office Competitive salary depending on experience + up to £2k personal bonus - Start ASAP

We are searching for a new Head of PPC with a focus on Google & Microsoft Ads but also the wider biddable media we offer (paid social, app installs, programmatic). You will be the ultimate lead for our 15-20 clients and your team of 8-10 account managers of various seniority levels. You will be part of agency management working alongside other Heads of Channels and C-level.

The Role
  • Effectively understand your clients’ goals / needs.
  • Manage the PPC team day to day and operations whilst delivering: Client growth, Paid search best practice, Innovative paid search strategies, Outstanding customer service
  • Closely monitor performance of all accounts.
  • Identify areas where performance needs improvement.
  • Build strong relationships with clients and lead periodic key meetings.
  • Build strong relationships with search engines and other biddable platforms
  • Undertake a strategic ‘hands on’ role on any priority accounts and ensure your team have all other accounts covered (including short- and long-term plans)
  • Identify areas where team members need training, organise and participate in delivery of structured training including the latest search engine updates
  • Ensure agency methodologies, processes, training decks, reports, job specs, reviews etc… are evolved to an ever-improving high standard.
Experience required
  • Strong English (other languages a plus).
  • +4 years PPC and wider Biddable Media experience.
  • Advanced knowledge of Microsoft Office (Excel and PowerPoint skills).
  • Advanced knowledge of search engines platforms / products, analytics etc.
  • Knowledge of shopping feed optimisation an advantage
  • Deep understanding of paid search, e-commerce and digital marketing.
  • Relevant university education (ideally maths, economics & marketing).
  • Quick learner with strong analytical skills and high attention to detail.
  • You like maths/data crunching and are happy to be working in Excel (A LOT)


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