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Paid Social Account Director - Technology

A fantastic role is available to work with a top international media agency based in London.

The Paid Social Account Director is responsible for the independent planning, implementation and reporting on innovative, creative and successful paid social media campaigns across biddable partners, Facebook, Snapchat, Twitter and LinkedIn, and creative partners including LadBible, BuzzFeed, Tinder.

As a Paid Social Account Director you’ll be responsible for analysing and optimising brand and response campaigns towards appropriate KPIs, buying effectively and presenting results comprehensively to internal teams and clients.

THE ROLE RESPONSIBILITIES
  • Demonstrate willingness to take on greater account management responsibility and work with client service team on new business opportunities within the agency
  • Knowledge of biddable paid social tools and a desire to embrace platform developments as they arise
  • Evangelism of creativity within paid social to clients and planning teams
  • Ability to process and interpret campaign data to support decisions
  • Control output quality from daily, weekly, monthly campaign reporting sheets to line manager showing insight with any potential trends or discrepancies
  • Attend client and media owner meetings in order to develop communication skills
  • Build internal relationships with relevant specialist departments to increase your knowledge of specialist divisions and investment teams, and identify incremental opportunities for your paid social clients through this
  • Be confident working and communicating appropriately with people within all levels of the business
  • Nurture strong relationships with suppliers, including key social partners and publisher groups
  • Ability to work alongside an assistant to ensure process set by Head of Paid Social is followed across all aspects of client campaigns
  • Provide learning support for the Account Assistants and Executives
  • To provide regular feedback to Account Assistants and Executives and develop your own coaching and training skills
  • To work pro-actively with other members of the team and wider agency to drive improvements to current workflow, processes and team efficiency
  • Share good work you and your teams do with the investment team and wider agency
DESIRABLE EXPERIENCE
  • Demonstrate an active interest in your clients’ business, marketplace and consumers
  • Understand the role of Paid Social with different media channels and increasingly how they are becoming connected
  • Display a helpful and positive attitude with a flexible outlook towards the duties of the role
  • Enthusiasm towards social media and the wider digital landscape
  • Self-motivated, entrepreneurial in nature and comfortable in all business situations
  • Agile and able to prioritise tasks whilst keeping perspective of the bigger picture
  • Ability to work as part of a team, sharing tasks and responsibility
  • Excellent organisation and problem-solving skills
  • Effective time management skills with the ability to multi task
  • Proficient on Microsoft Excel
  • Ability to work under pressure and with short deadlines
  • Ability to manage own workload effectively and efficiently
  • Demonstrate a strong attention to detail and accuracy when carrying out work
  • Must be comfortable producing content and presenting on the subject matter
  • Openness to share mistakes, problems or issues with line manager in order to learn and improve
  • Be curious and interested – don’t be afraid to ask


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