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Location
London
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Sector:
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Job type:
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Salary:
£35000 - £40000 per annum
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Client:
Creative Personnel
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Contact:
Stephanie Pottinger
Responsibilities:
- Leading the planning, creation, and on-going management of Programmatic campaigns
- Carrying out health checks on the accounts to ensure they are set up and running as per agency best practice
- Proactively performing regular optimization of accounts, monitoring market changes and identifying development opportunities
- Creating and leading the execution of development and testing plans including media owner betas where possible
- Preparing presentations and leading client calls and face to face meetings
- Working with the AD to devise campaign strategy and translate this into campaign delivery
- Making full use of the technology available, implementing processes and practices that maximize operational efficiencies
- The accurate management of budgets, adhering to the agency finance process
- Taking responsibility for junior team members accurately following all aspects of agency process
- Identifying opportunities for process improvement, and providing recommendations
- Consistently hitting and exceeding client’s targets
- Overseeing the implementation of best practices and knowledge sharing
- Managing the development of junior team members
In order to be successful for this role, you will ideally have:
- Exceptional Programmatic experience and comprehensive knowledge of best practice
- Experience supporting, developing, and mentoring junior team members
- Experience managing Brand and DR campaigns, optimising accounts to achieve performance targets
- An expert in developing and implementing audience strategies to optimise programmatic campaigns
- Experience in applying bid rules, buying methods and automation to optimise and complement campaign management tasks
- Proficient in using advance features available within the native and 3rd party programmatic platforms (DV360, TTD, Amazon, Xandr, Verizon) and tracking platforms like GA, DoubleClick and Adobe Analytics
- Able to clearly articulate the rationale for proposed campaign tactics (channels, budget, audience, formats etc.) and present these back internally and to clients
- Aware of how Programmatic can integrate with other digital and offline channels
- Able to devise a testing approach/roadmap delivering statistically significant results and insights
- Experience working with client leadership, developing day to day client relationships
- Analytically minded with very good attention to detail, able to identify trends in large data sets
Benefits would include:
- 25 days holiday increasing with service to a maximum of 30 days, with the option to buy an extra 5 days per year
- An enhanced pension scheme
- Bupa healthcare
- A monthly wellbeing fund
- Early finishes on a Friday during summer
- Hybrid/Flexible working hours
- An extensive training programme to help guide your career development
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