Senior Paid Media Manager - Digital Agency

Posted 23 September 2020
Salary £40000 - £45000 per annum
LocationLondon
Job type Permanent
Discipline Digital MarketingPaid Media
ReferenceTD48295612552
Contact NameTim Dent

Job description

My client is an award winning digital agency, with over 15 years' experience in delivering for a whole host of brands. As an agency, they are keen to recruit strong paid marketers to continue their growth.

They are looking to hire 2 people to start immediately.

KEY RESPONSIBILITIES:

  • Develop excellent relationships with the clients, through developing an in-depth understanding of their businesses, challenges they face, and spotting future opportunities
  • Work with clients to set KPIs for the media services and ensure the account team is delivering against these goals and contractual requirements
  • Plan, attend and lead client meetings
  • Lead the planning and implementation of Paid Search, Display and Social campaigns, depending on the clients’ needs and objectives
  • Provide data-driven strategic input to the Media team and other agency units working on the account, based on the current campaign performance, website analytics, market conditions and the competitive environment
  • Coordinate teams and colleagues that are servicing the client to ensure timely delivery of high-quality output in line with the contractual scope
  • Foresee, plan and deliver on opportunities of cross-selling and upselling to increase the revenue flow from the existing clients, while improving the client’s returns and digital experience
  • Maintain a strong control over the resourcing and profitability of the accounts at all times, being responsible for ensuring the client is not only retained but retained profitably

KEY SKILLS:

 

  • Previous track record with client management, paid media management (both hands-on management, implementation and strategy) and managing / coordinating junior media resources
  • A passion for Paid Media, with especially excellent skills on PPC both in terms of hands-on implementation and execution, as well as strategy
  • Excellent skills on Google Analytics both in terms of implementation review and performance analysis with executable insights for performance growth
  • Experience with the ad serving and trafficking tools (e.g. DoubleClick Campaign Manager or Adform)
  • Excellent organisational, project management and problem solving skills
  • High level of proficiency in MS Office
  • Experience with Data Visualization tools (e.g. Google Data Studio, Tableau or TIBCO Spotfire etc.)
  • A love of uncovering trends in data and analysis
  • Self-motivated and able to work under own initiative
  • Confident and articulate presenter, with the ability to present to senior clients and internal agency teams
  • Strong strategic thinker who can act as a ‘Trusted Advisor’ to senior clients
  • Commercially astute with solid budget management experience
  • Has a great attention to detail

 


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