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International Account Manager - Media Planning

Sector:
Type Permanent
Location:
Salary: £33000 - £35000 per annum
Contact: Andy Phillips
Contact Number: 0203 216 2564

Job Description

The primary role of the AM is to project manage centrally briefed campaigns, from developing and agreeing briefs with clients and agency partners through to producing and presenting post-campaign results. You will coordinate local market activities and provide support in all aspects of media planning/buying, ensuring timely and accurate delivery internally and to clients. Working closely with the Account Director, the successful candidate will need to build strong relationships within the team, as well as with key day-to-day clients and the creative agency.

Responsibilities
• Input into campaign development in sync with Account Director/Group Account Director
• Local market campaign management:
o Provide support with campaign briefing – providing comments on target, channel, budget, timeline
o Support and advise local market teams to ensure their media plans comply with the central brief and strategy. Be able to confidently challenge and question assumptions and recommendations that have been made to ensure the best possible delivery for the client
• Lead campaign reporting and delivery of meaningful insights
• Create and maintain relationships with key media partners
• Pan regional planning and buying: Evaluate media proposals and negotiate rates/programs to ensure highest value and efficiencies are delivered to the client
• Gain full understanding of finance processes, supporting the Finance Director as required
• Challenge clients
• Manage client expectations and have the ability to assess when to escalate issues to the Account Director or Senior Account Director
• Be a proactive speaker at meetings
• Gain full understanding of the clients’ business and the market they occupy so that you can confidently speak from a position of authority and help identify the issues they face
• Gain the respect and trust of all relevant client personnel by demonstrating knowledge, commitment and enthusiasm for their business
• Constantly use your knowledge of the clients’ business to identify areas to help solve their marketing challenges
• Be thoroughly knowledgeable on all relevant research available (e.g. TGI, IMS, Nielsen) and confidently deliver information and solutions to the client using these tools

Who We Are Looking For
• You are able to effectively communicate both verbally and in writing with various stakeholders – clients, agency partners and your own team members
• You can balance the need to deliver strategic thinking with the need to get things done
• Your work is known for being accurate and engaging
• Juggling a number of tasks with often conflicting deadlines is second nature
• You are not afraid of saying no to a client when warranted
• The ability to be flexible and to think on your feet
• You can build relationships with colleagues and contacts – daily contact with key clients is not new to you, nor is working closely and collaboratively with creative agency colleagues
• You want to learn more about media and the client’s business
• You have helped manage junior team members before, and you take satisfaction from helping them grow in their careers
• You have experience planning local market campaigns, or at least know what is required to plan and buy them
• An inquisitive mindset that wants to understand the why behind every client brief
• Good with Excel, PowerPoint and Outlook