Connecting...

International Performance Director - Luxury

Sector:
Type Permanent
Location:
Salary: £50000 - £60000 per annum
Contact: Tim Dent
Contact Number: 0203 216 2563

Job Description

The role will focus on servicing one of the  biggest luxury watch brands across the globe, leading the strategy, implementation and optimisation of multi-market performance campaigns from the London hub. In addition to the normal biddable day to day the role offers the fantastic opportunity of looking at media holistically on a global scale and handling not only media activation but acting as an advisor on the brands’ strategic long-term marketing plans and driving the digital evolution of the brand.

This unique role as the International Performance Director is based in London and will require regular international travel (monthly/quarterly) for key strategic meetings and regular contact with local market clients. The ideal candidate with have significant Paid Search and Paid Social expertise both technical and strategic as well as a strong grounding on how this media fits into the overall digital ecosphere, specifically how Programmatic works with these channels to form an audience led approach to planning.

Responsibilities
  • Leadership of client communication with the support of client partners across the account.
  • Leading digital performance strategy and overseeing implementation across search and social, whilst having a view on their display and programmatic offering
  • Primary lead on activation optimisation strategy and tactics
  • Direct people management of an Activation Managers, indirect management of 2x Activation Executives
  • Development of direct report to become self-sufficient in delivery of campaign implementation and optimisations.
  • Setting an annual performance strategy and goals that drive client’s business performance
  • Lead (with Partner) on the performance forecasting and delivery across all media, with focus on meeting client KPIs and performance targets
  • Collaborative lead (with partner) on the monitoring and review of resourcing required within all areas of media activation – including resource hiring when applicable
  • Collaborative lead (with partner) on client reviews of all activation – BAU, campaign specific and channel planning
The candidate:
  • Experience in digital media, ideally from an agency side background (client side or a mix will also be considered)
  • Experience managing search, social and/or display from both a technical and strategic POV.
  • Experience in audience led planning
  • People management experience of managing a team
  • Strong leadership skills and ability to manage upwards and downwards
  • Experience leading clients within digital
  • Strong organisational and communication skills
  • A drive to remain at the cutting edge of digital media and progress both the client’s business and the agency skill through their work.


________


By applying for this job, you are choosing to accept Creative Personnel's Terms & Conditions. We process certain personal information about you for our legitimate business interests to identify and contact you about suitable positions that may be relevant to you. Details are set out in our Privacy Policy.