Connecting...

Paid Search Account Manager - Sportswear

Job Title: Paid Search Account Manager - Sportswear
Contract Type: Permanent
Location: London
Industry:
Salary: Competitive
Start Date: 2019-08-26
Reference: TD5473289748243
Contact Name: Tim Dent
Contact Email: digitalperformance@creativepersonnel.co.uk
Job Published: July 19, 2019 15:08

Job Description

This role is to work for a global media agency which an incredible client list, including this sports brand who are known around the world. As a PPC Manager who will be highly involved in day to day PPC activity. Demonstrable experience in automating processes and optimization towards a ecommerce goal will be a clear advantage, as they are looking for someone who can minimize the amount of manual input required in the fast-paced retail sectors, in order to deliver campaigns more efficiently and effectively.  

The role will officially report into an Associate Director for direction. They will also have direct line management responsibility, and will be supported by a team for daily operations such as account monitoring, performance and optimisation, etc.

Specific tasks:
  • Responsible for continued development of search accounts and other biddable media within their team – driving efficiencies, seeking opportunities for growth.
  • Create/ design search & biddable media strategy for client portfolio with Search Director.
  • Advanced understanding of search principles, how marketing campaigns work cross markets, advanced analytic aptitude, view for the bigger picture of embedding search across channels and within the client’s vertical.
  • Ensuring delivery of Search campaigns, management of the team’s priorities, spot checking reports & optimisation in order to ensure delivery against client volume and efficiency targets. 
  • Advanced understanding of how other media can influence search; the principles of other online marketing channels and be able to discuss them in (client) meetings.
  • Advanced experience with bid management (Doubleclick Search, Marin, etc.), analytics & competitive insights tools available in the market - when they should be used and their relative strengths and limitations.
  • Advanced knowledge of Google Shopping and Feed management.
  • Share & discuss the commentary on results regularly with the client.
  • Proven track record of delivering search strategy & operations, managing individuals, and fostering strong client relationships.
  • Show initiative in growing the search and biddable accounts, increasing efficiencies and identifying new client opportunities.


________


By applying for this job, you are choosing to accept Creative Personnel's Terms & Conditions. At Creative Personnel we process certain personal information about you for our legitimate business interests in order to identify and contact you about suitable positions that may be relevant to you. Details are set out in our Privacy Policy.