PPC Executive - Italian speaking

Job Title: PPC Executive - Italian speaking
Contract Type: Permanent
Location: London
Salary: £22000 - £26000 per annum
Start Date: 2018-02-26
Reference: TD36593784
Contact Name: Tim Dent
Contact Email:
Job Published: February 07, 2018 11:49

Job Description

If you are looking at a career in the PPC/Paid Search but don't have any hands-on experience - this is the role for you. My client is a top London based Digital Agency and they are looking for new recruits, they are willing to train and develop a junior as long as you have a great understanding and passion for PPC. You must also love numbers and be analytical, a strong knowledge of Excel is also highly desirable.

This role is for someone who is fluent in Italian as you will be working in the Italian market.

Role and Responsibilities

Strategy and Creation
  • To have an understanding of market trends and seasonality fluctuations and apply learnings to the campaign(s).
  • To have an understanding of client(s) demographic profiles and apply to campaign developments and optimisations.
  • Support the Paid Media Analyst in the strategy development
  • Keyword research - To think laterally and creatively to produce keywords for campaigns.
  • Ad creation: create compelling ads for clients considering tone and brand.
  • Build URL's including adding tracking parameters.
  • Add all relevant Ad Extensions to campaigns.
  • Upload new campaigns and all relevant changes moving forward i.e. keywords, ad copy, URL's etc.
Optimisation and Development
  • Carry out basic optimisation practices in the daily check including Search Query Reports (SQR’s) and Budget Health Checks.
  • Analyse and use conversion tracking data to further optimise and develop campaigns.
  • Support A/B Tests.
  • Ensure day-to-day operations are aligned with campaign strategies and commercial goal.
  • Completes timesheets accurately and on time, and uses HR Toolkit to report own absence and holiday.
Client Interaction
  • Expected to understand the client’s brand as part of the brand immersion process.
  • Have full transparency of daily client communication via a group client email address.
Person Specification
  • Educated to Degree level or equivalent
  • Intermediate Excel knowledge and skills
  • Some previous experience in online marketing is beneficial but not essential
  • You will be a smart, motivated and results-driven analytical individual.
  • You will have strong organisational and excellent copywriting skills.
  • You will have the ability to multi-task and work well with a team.
  • You must be able to prioritize tasks in a fast-paced environment along with the ability to accept interruptions as part of the routine.
  • Excellent attention to detail, especially when employing individual processes and procedures.
  • You must be a strong communicator.
  • You should have a team-focused approach.