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PPC Manager - Arabic Speaker

Job Title: PPC Manager - Arabic Speaker
Contract Type: Permanent
Location: London
Industry:
Salary: £35000 - £40000 per annum
Start Date: 2018-06-04
Reference: TD3860285234
Contact Name: Tim Dent
Contact Email: digitalperformance@creativepersonnel.co.uk
Job Published: April 17, 2018 15:56

Job Description

An exciting opportunity to work for one of Europe's leading Full service agencies has come about, the role is to work on one major account in the Middle East & Africa region; you must be fluent in Arabic and English to be considered for this opportunity.

Responsibilities & Key Skills
  • Campaign Management
    • Day-to-day optimisation including keyword research, identifying new keyword opportunities, building out new ad groups and campaigns, writing new ad copy, Running A/B tests, bid management, daily and monthly budgets and spend reconciliation
    • Take ownership of advanced AdWords products and optimisation techniques, such as bid modifiers (location, behaviour, device), ad extensions, new products, betas
    • Make the most of using DoubleClick Search and any other tech platform
  • Strategy
    • Opportunity analysis – identifying restrictions on existing activity.
    • Work with the Paid Search Director on the planning and forecasting for the next quarter/year
    • Collaborating with other teams covering SEO, media buying and planning, analytics, web dev, planning etc.
    • Feeding into the creative teams on video asset performance
  • Technology / Reporting
    • Look after tracking and reporting, ensuring on-site tracking and bid management tech solutions are working well.
    • Monthly reporting via Excel, DS3 and a web based Google report
    • Dig into data and Ford analytics tools (Adobe Omniture, DoubleClick Search, DCM, Google Analytics and others) to identify trends and opportunities to improve the account.
  • Other
    • Mentoring new starters in the company and providing training where needed
    • Occasionally provide assistance and support to other members of the search teams in the other markets.
    • Occasionally getting involved in executing paid social campaigns
    • Stay up-to-date with changes in the online marketing and search landscape, including tool recommendations, strategies, industry news, etc.
 What’s in it for you…
  • You will be provided with all the necessary training for all relevant platforms, tools and systems used by this client.
  • You will get exposure to the work of the other teams – creative, media, analytics, tech and others.
  • Unprecedented access to Google resource. They are one of Google’s strategic partners globally.
  • You will be able to attend all workshops and presentations organised by the agency and their partners, such as Google, Twitter, Facebook and others.
  • Benefits include – Life insurance, contributory pension, gym membership scheme, eye care and dental scheme.
  • A new office in the heart of London
Experience required
  • 2 years hands on experience in Paid Search, ideally in an agency role
  • Solid experience in using bid management platforms (DoubleClick, Kenshoo, IgnitionOne etc.) and web analytics platforms (Google Analytics, Omniture)
  • Proficiency in MS Office – especially in Excel and Power Point
  • A solid understanding of the integrated Digital mix such as Display, SEO, Social and their benefits to PPC
  • Degree or a higher education qualification
  • Fluency in Arabic and English
  • AdWords certification