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PPC Senior Executive - Media Agency

Job Title: PPC Senior Executive - Media Agency
Contract Type: Permanent
Location: London
Industry:
Salary: £25000 - £30000 per annum
Start Date: 2020-03-23
Reference: TD19567324
Contact Name: Tim Dent
Contact Email: digitalperformance@creativepersonnel.co.uk
Job Published: February 25, 2020 14:49

Job Description

The PPC Senior Account Executive will be working on a variety of international PPC accounts from different verticals You will be working with the account managers and account director overseeing these accounts to successfully on-board the client by contributing to the setup of the campaign structure and strategy as well as proactively working on driving continuously improved performance of the PPC campaigns This position is designed to prepare a junior level candidate for an account manager role so you will be introduced to client management techniques & the strategic planning of campaigns
 
The Responsibilities
  • Directly support Account Director and Account Manager on a regular basis and to keep them up-to-date of all activity, communication and developments
  • Adhere to deadlines given by Client and Account Manager. 
  • Effectively manage any external/internal queries/issues on Account.
  • Management of campaign creation, ad copy and creative strategy & optimisation. 
  • Management of keyword and placement selection, implementation and optimisation strategy.
  • Ensure that all company financial processes and deadlines put in place are adhered to, and that all work is produced to a high degree of accuracy.
  • Monitor delivery of client campaigns and the Search Engine Budget spend. 
  • Ensure that all weekly, monthly & ad hoc client reports are produced in a timely and accurate manner. 
  • Show a clear understanding of the dynamics between key KPI’s & comment on weekly performance fluctuations
  • Working closely with both agency stakeholders, and clients to ensure that all account/campaign strategies are delivered.
The Ideal Candidate
  • The Senior PPC Account Executive will need to have at least 12 months' experience working within Paid Search Marketing, ideally delivering performance based results in travel or retail sectors.
  • Google Adwords Professional qualification is desirable (or at least strong working knowledge of Google Adwords) 
  • Proficient in MS Office, including Excel (with VLookups, If statements, pivot tables, using filters and etc.), Word and PowerPoint.
  • Strong numerical and analytical skills
  • Experience of working on medium to large PPC accounts and budgets
  • Comfortable with using presentation tools (e.g. PowerPoint, Keynote etc.) and confident in presenting in front of the clients
  • Some knowledge of HTML or SQL would be desirable
  • Passionate about digital media and committed to building a career in digital marketing
  • Able to assist in new business opportunities when required, preparing presentations or helping with pitches
  • Has great time management and organisational skills as well as the ability to multitask


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