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PPC Senior Executive - Victoria

Sector:
Type Permanent
Location:
Salary: £26000 - £29000 per annum
Contact: Tim Dent
Contact Number: 0203 216 2563

Job Description

Reporting into the Account Director the PPC Senior Executive is responsible for the smooth running of PPC campaigns for a number of exciting clients across Travel, finance and retail. You will have the autonomy to proactively build strong working relationships with internal and external contacts whilst mentoring junior team members and therefore developing your line management skills and experience.

KEY RESPONSIBILITIES:
  • Day-to-day management, reporting and optimisation of large clients 
  • Develop excellent working relationship with clients 
  • Produce detailed analysis of regular and bespoke clients reports using engine and conversion data 
  • Campaign integration with other disciplines including natural search, affiliates, social and display 
  • Management of tracking, trafficking and bid management through appropriate tools (e.g., DS, Kenshoo, Marin, etc.). 
  • Responsible for running paid search campaigns, hitting targets and improving performance
  • Establish and develop paid search  best practices for campaign management
IDEAL CANDIDATE:
  • Some experience in Paid Search marketing
  • Fluency in both written and spoken English 
  • Some knowledge of PPC campaign tools including 3rd party tracking
  • An awareness of other marketing disciplines and the practicalities of integration 
  • Strong experience of MS Word, PowerPoint and Outlook 
  • High level of Excel knowledge, including pivot tables, charts and formulae
  • Analytical – capable of diving into data and synthesizing coherent and actionable findings
  • Self-motivated, happy taking the initiative to drive projects forward


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