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Strategy Director - Media Agency

Sector:
Type Permanent
Location:
Salary: Dependent on Experience
Contact: Andy Phillips
Contact Number: 0203 216 2564

Job Description

This is an exciting role to work with a top agencies strategic team and be involved with an exciting group of 4 accounts.

You will be responsible for the quality of strategic thinking on a number of client accounts, specifically:
  • To provide clarity and direction on each account
  • To deliver nuanced strategies for each brand, led by insight and evidence
  • To constantly bring the consumer perspective into the planning process
  • To pitch fresh and innovative media ideas to clients
  • To stay in touch with society and the trends that are changing it
  • To have a strong one-on-one relationship with each of your clients
  • To be able to consult on a marketing/business strategy level (not just media) to keep our client
  • thinking upstream
  • To advise on measuring the performance of campaigns
  • To ensure strategic recommendations are evident in implementation
  • To increase our strategic profile by writing (and getting published) at least one article a year
  • To present at least one proactive ‘think piece’ to each client every quarter
  • To lead the strategy in new business pitches when needed

The Ideal Candidate
You may be in a senior account management or comms planning role within a media agency and looking to move into strategy, or you may already be a strategist in either a media agency or another discipline who’s after a fresh challenge.
  • 10 years+ experience in a communications agency, ideally media-focused but we would consider applicants from other disciplines
  • You will live and breathe media and be an innovative forward-facer always looking to discover and test the best new developments that are right for your client
  • A strategic thinker, who can divorce the detail and set out clear thinking that makes a difference to client businesses
  • A convincing presenter, able to sell total communication strategies to clients and inspire them to buy in to breakthrough ideas that don’t follow category conventions
  • Understands how online and ‘offline’ channels work together, comfortable talking about digital media planning as much as traditional media
  • You’ll be pragmatic – a ‘doer’, someone who rolls up their sleeves and gets the job done.
  • Able to translate strategic direction into executional guidance for formats, channel selection and ideas.
  • Able to discuss measurement options for clients including econometric modelling, digital attribution, etc
  • A strong work ethic – you will be self-motivated and able to take the initiative as a leader or integral member of your team
  • Keen to contribute to agency life beyond your core day to day role – you will have the opportunity to join one of the leadership teams who shape our initiatives across the agency


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